DIRECTLY · EARLY ACCESS

Sell directly. Keep 100%.

Sell digital products, memberships, and communities straight from your own site with Stripe — gated access, instant delivery, no marketplace standing between you and your customer.

01 / The Problem

Marketplaces don't just take a cut. They take your customers.

Gumroad, Whop, and the rest sit between you and the people who pay you. Every sale runs through their checkout, on their domain, into their database.

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Their cut, on top of Stripe

They charge a markup on top of payment processing. That percentage compounds month after month — on revenue you generated, from an audience you built.

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Their customer, not yours

Buyers check out on the marketplace's domain. The receipt comes from the marketplace. The email list belongs to the marketplace. When you leave, the audience doesn't come with you.

02 / How It Works

Your store. Your domain. Your Stripe.

Directly is the layer that turns Stripe into a full storefront on the site you already own. Three steps, no marketplace.

Step 01

Connect Stripe

Link your own Stripe account in a click. Payouts land in your bank, under your name. You set the prices and keep what's left after Stripe's standard rate.

Step 02

Gate your access

Add a Stripe checkout button to your site. On payment, Directly grants access to a Discord role, downloadable file, hosted page, or whatever you're selling.

Step 03

Own the customer

The buyer pays on your site. Their email lives in your account. Cancel anytime; you keep the relationship. No platform sitting between you and the audience you built.

03 / The Math

Same Stripe rate. No platform tax on top.

What the marketplace markup actually costs — the cut they take on top of Stripe, every month.

On $10,000 / month in sales
LIVE COMPARISON
Gumroad~10% marketplace fee*
~$1,000 / mo
Whop~3% marketplace fee*
~$300 / mo
Directly$0 platform fee on top
$0 / mo
You keep 100% of what's left after Stripe.
+$1,000/MO
The honest part: Stripe still charges its standard processing rate (about 2.9% + 30¢ per transaction) on every sale — that's true on every platform here, including Directly. We don't remove Stripe's base rate. We remove the marketplace markup layered on top of it. *Marketplace rates shown are approximate and set by those platforms; they change over time.
Powers Scenery Club

Directly is the infrastructure behind a live $8/month film community.

Scenery Club bills through Stripe, gates Discord access, sends a welcome message, and removes access on cancellation — all without a marketplace in the loop. Same engine. Now productized for other builders.

04 / Waitlist

Early access opens soon.

Drop your email — you'll get the first invite when it's ready. No spam, unsubscribe in one click.

Early access · No spam · One-click unsubscribe